Elite
Elite Professional itself: the house that selects, imports and stands behind every name on this list.
The idea
Since 2001, bringing Italian grooming craft to the chairs of the UAE. Style. Uniqueness. Usability. At a price that makes sense.
Elite Professional combines cost-effectiveness with style, uniqueness and usability, for the barbers and salons who shape how men look.
Elite Professional itself: the house that selects, imports and stands behind every name on this list.
A house in the Elite Professional portfolio, chosen for the professional chair.
Premium Italian haircare, made for the professional chair.
Italian hair care built for stylists who demand more.
A house in the Elite Professional portfolio, chosen for the professional chair.
Grooming for the modern man, from the barbershop to the high-end salon.
In figures
Nader Ayoub built Elite Professional on a simple belief: the people who work behind the chair deserve products as sharp as their craft.
Every brand in the portfolio is chosen the same way: does it look right, work right, and earn its place on a professional’s station?
From Italian workshops to UAE barbershops, the relationship is personal. Distribution, but done by hand.
Elite is not a label. It is the bar Nader sets for every product, every partner and every delivery.